Mar 30, 2020  
2019-2020 Catalog/Student Handbook 
  
2019-2020 Catalog/Student Handbook

MKT 110 - Principles of Selling


3 credit(s)
Prerequisite(s): demonstrated proficiency on the placement examination or successful completion of ENF 1  or ENF 2 .
Presents a fundamental, skills-based approach to selling and relationship building. Emphasizes learning effective interpersonal communication skills in all areas of the sales process through skill-building activities. Examines entry-level sales careers in retailing, wholesaling, services and industrial selling. Lecture 3 hours per week.